XREAL, a leading name in consumer augmented reality (AR) technology, has expanded U.S. availability of its One Pro AR glasses. Starting August 25, 2025, the headset can be purchased through Amazon.com and BestBuy.com, with a limited-time $50 discount on the One Pro and Beam Pro bundle. The promotional price of $799 runs through September 1, bringing the company’s flagship AR experience closer to mainstream shoppers.
Designed for Gamers, Streamers, and Power Users
The One Pro AR glasses are positioned as XREAL’s most advanced and immersive option to date. They deliver a cinematic Full-HD (1920×1080) resolution per eye, paired with a 57-degree field of view—the widest in the consumer AR space. A 120Hz refresh rate helps cut down on motion blur, while brightness levels up to 700 nits allow the glasses to perform in a variety of environments.
Audio is handled by Bose, adding an extra layer of immersion with open-ear sound, and TÜV Rheinland has certified the glasses for eye comfort, visibility, low blue light, and flicker-free performance. Connectivity is as straightforward as plugging into a USB-C port, making them compatible with PCs, handheld consoles, smartphones, and cloud gaming platforms.
Growing U.S. Retail Footprint
Alongside online availability, XREAL plans to roll out One Pro to select Best Buy retail stores later this year. For those wanting a hands-on preview, the headset is already featured at tm:rw, an immersive shopping experience in Times Square showcasing next-gen tech including the One Pro, One, Beam Pro, and Air 2 Ultra.
“XREAL’s mission has always been to bring AR to everyone, and XREAL One Pro has quickly become the headset that sets the benchmark,” said Ralph Jodice, General Manager of North America at XREAL. He added that strong demand from gamers, creators, and professionals continues to fuel the company’s growth.
Industry Validation
XREAL has led the OST (optical see-through) AR category globally for 11 consecutive quarters, according to IDC. Jitesh Ubrani, Research Manager for Worldwide Device Trackers at IDC, noted that expanding into Amazon and Best Buy reflects both rising consumer demand and the company’s ability to keep up with it.
Pricing and Availability
The One Pro AR glasses are available now on Amazon and Best Buy. Through September 1, buyers can pick up the One Pro and Beam Pro bundle for $799, a $50 discount from its regular MSRP of $849. More details can be found at XREAL’s official website.
