MWC 2025 is right around the corner, bringing a wave of announcements from tech giants. Among the companies preparing to make a splash is Honor, which has set the stage for its upcoming keynote. The event will outline the Honor ALPHA Plan, a corporate vision designed to establish the brand’s leadership in AI, alongside new AI-powered devices across multiple categories.
Honor’s ALPHA Plan and AI Ambitions
Honor is positioning itself at the forefront of AI innovation with its ALPHA Plan, which aims to foster an open and collaborative AI ecosystem. In a statement, the company explained its vision:
“In this transformative era of AI, the ‘HONOR ALPHA Plan’ positions us at the forefront of technological advancement. We aim to build an open-collaborative AI ecosystem with our global partners, creating unprecedented possibilities for the future of AI devices.”
While Honor has yet to reveal which AI-enabled products will take center stage at MWC 2025, the company’s recent efforts provide some clues. Honor has previously launched smartphones featuring AI-capable processors and developed its own large language model, MagicLM. These developments suggest Honor is committed to deep AI integration in its product lineup.
Event Details and How to Watch
For those eager to see what Honor has in store, the company will hold an in-person keynote at MWC 2025. Here’s where and when you can catch it:
📅 Date: Sunday, March 2, 2025
⏰ Time: 16:30–17:30 CET
Attendees of MWC 2025 can also explore Honor’s latest innovations firsthand at the HONOR Booth (Stand 3H10, Hall 3, Fira Gran Via).
With AI shaping the future of consumer tech, Honor’s keynote promises to be an event worth watching. Expect insights into the company’s AI roadmap and possibly some hardware surprises.
